Building Community Around Pokemon Go
Posted on November 21, 2016
by Andy L
It’s been almost five months since Pokemon Go officially launched in the US. A lot has changed since then, both good and bad. It’s fun to reflect back and see what’s been accomplished in a short amount of time.
Breaking Guinness Records
1. Most Revenue by a mobile game in the first month
2. Most downloads by a mobile game in the first month
3. Most downloads international charts topped simultaneously for a mobile game in the first month
4. Most revenue international charts topped simultaneously for a mobile game in the first month
5. Fastest gross time to $100 million by a mobile game
Building Community
There are entire organizations and movements around building community, yet Pokemon Go brought together people removing generation, technology and some physical ability gaps. Parks, community hubs and universities were plagued by people getting out of their house in raw numbers sharing a positive activity melding technology and human interaction.
Image from Business to Community – July 2016
Image from the University of Toledo Twitter – July 2016
In-Game Events
Something that has brought community and players back into the game has been events and positive new features. (Don’t even get me started on the current gym game or end game content.)
Double Candy. Less Walking. More Ghost Pokemon. All good things for the players and it certainly didn’t hurt Niantic’s bottom line.
Bonus Items from Pokestops and more Pokemon spawning all over.
Get rewards for minimal effort every day. It might be harder for a rural player, but most people have access to one Pokestop and one Pokemon.
A Celebration to Say Thank You
The most recent event doubles the amount of XP and Stardust you receive when completing in-game actions.
Sharing the Wealth – Drop a Lure
Before learning about the ramifications and dangers of dropping lures in a hospital setting, my wife and I had stopped by the Toledo Hospital to drop a few lures there. Learning that wasn’t in the best interest of the hospital, we moved on to Libraries, Metroparks and the Toledo Zoo. Nothing beats spreading happiness. What’s your favorite place to drop Lures?
The Library has you covered!
 The Unofficial Pokémon Go! Tracker’s Guide by Adam Clare
The Unofficial Pokémon GO Tracker’s Guide is a look inside the world’s greatest treasure hunt, revealing the rarest Pokémon and the strangest PokéStops on the planet! Immerse yourself in the Pokémon GO global community and uncover secrets of the Pokémon world as you travel from the Pentagon to the Alkimos Shipwreck and Harry Houdini’s tomb to Stonehenge in this full-colour edition. See how players congregate at Central Park to catch a rare Vaporeon or paddle to remote islands in New Zealand to claim hidden PokéGyms. Hear from full-time Pokémon Training Masters who travel the world in search of rare Pokémon at places like Central park, The British Museum, and more! This first-of-its-kind guide features 160 pages of tips and secrets for tracking rare Pokémon in strange places, and images of the strangest PokéStops. The Unofficial Pokémon GO Tracker’s Guide is the perfect companion for Pokémon die-hard fans, evangelical gamers, and shameless bandwagoners of all ages. |
 Pojo’s Unofficial Guide To Pokemon Go: How To Catch ‘Em All! by Triumph Books
Pokemon hysteria has hit the streets! Every trainer’s dream has finally come to life with Pokemon GO’s augmented reality mobile game play. Raise your trainer level quickly with Pojo’s Unofficial Ultimate Guide to Pokemon GO, which contains tips and tricks for becoming the very best. Featuring dozens of full-color screenshots, Pojo’s Unofficial Ultimate Guide to Pokemon GO features a comprehensive list of Pokemon evolutions and what you’ll need to evolve them. From real world strategies to catch all of your favorites to techniques for defeating gyms and collecting coins, you’ll always be steps ahead. GO catch ’em all! |
 Pokemon Go – Game Tips, Cheats, Plus, Download Guide Unofficial by Chala Dar
With our Unofficial Game Guide become an expert player and get unlimited coins! This guide is for anyone looking to play the game like the pros do. Are you frustrated with running out of coins? Or perhaps you are just looking to learn how to enjoy the game more? Getting Started, Newbie Strategies, Hints, Help, Tips & More, Cheats, Hacks, Advanced Strategies, Coins, Download Free – No matter what you are looking to do our guide will help you get a greater level of success. The online app will even show you how to download the game for free. Don’t delay, become a pro player! |
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